BRANDING


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In a global marketplace where competitors and clients are a mere click away, your branding could make or break you, or your business. Branding isn’t just about having a great logo. It’s about crafting a compelling, cohesive narrative that inspires trust and engagement, whether you’re branding yourself personally, or your product your service (or both!). Branding used to be about what you see. Now it’s about what your audience feels. We’ll give you a strong, consistent brand identity that ensures the world knows exactly who you are and what you offer. Let Write In Color take you through the branding process from start to finish, or bring your existing brand image into the 21st Century.

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We’ll get to know you and your business before offering you comprehensive branding services, from conceiving a design identity to writing a corresponding, written copy identity that hooks your clients or customers.

Here’s what we do:

Conduct a detailed analysis of your existing brand, and make strategic recommendations for instantly improving your online image
Create a clean, modern logo and overall visual identity that will stand the test of time
Design and print business cards, letterhead, envelopes and note cards
Craft compelling, search-friendly website copy to get people coming (and coming back) to your site
Populate your blog with original content that we’ve written to strengthen your brand
Advise on your overall digital identity and memorializing best practices such as a social media guide, or brand guide
Design and write a press kit that’s both professional and attention-grabbing
Serve as a trusted sounding board and catalyst for your business development ideas
Ensure that your print, website and social media presence reflect your brand
Connect you with a reputable web developer and/or SEO firm to bring your brand online